Thursday, 29 January 2009

Every cloud (computing) has a silver lining...

Interesting to read in the Financial Times yesterday that "the current economic crisis could force Web 2.0 into the business mainstream" as "A downturn raises questions about how organisations are structured and how they tap into the knowledge and expertise of employees, suppliers and customers". Indeed the mere fact that the FT sees Web2.0/Enterprise2.0 as a topic worthy of analysis is, in itself, evidence of its growing acceptance throughout the worlds of commerce and industry.

The piece also offers a nice summary of the perceived advantages of Enterprise 2.0 which provides organisations with most of what makes the Web 2.0 movement so exciting whilst also providing the reassurance of offering "audit trails, access control, version control, authentication, provisioning and back-up" (all words to warm the cockles of a records manager's heart).

As those who have read Managing the Crowd or heard me speak on this know I have always been a little sceptical about whether Enterprise 2.0 really is a sustainable longterm option or whether it will always be a compromise too far which ends up pleasing no one. I still have some concerns on this score, but, by the same token if it instead represents a temporary stepping stone towards a bolder future then that may be a different matter altogether

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